Maarge, a groundbreaking digital care companion platform, today announced its emergence from stealth, unveiling its mission to address the escalating caregiving crisis by empowering families and care recipients to take control of their care journeys. With caregiving demands at historic highs, Maarge provides HIPAA-compliant, integrated tools that centralize medication management, symptom tracking, appointment coordination, and care communication, reducing fragmentation and empowering informed, real-time decision-making.

The United States is facing a caregiving emergency. Nearly 63 million Americans, almost one in four adults, provided ongoing care for a loved one with complex medical conditions or disabilities in the past year, a 45 percent increase over the last decade. Family caregivers now dedicate an average of 27 hours per week, often without formal training or external support, while navigating disjointed healthcare systems.

One of the most critical challenges within this crisis is medication management. Medication errors cost the U.S. healthcare system billions of dollars annually, and nearly 500,000 hospitalizations each year are linked to medication mismanagement. More than half of caregivers report difficulties safely handling complex medication regimens, including refills, side effects, and transitions in responsibility. Maarge helps prevent these errors by transforming fragmented, reactive care into proactive, organized workflows that improve safety, reduce stress, and support continuity of care for both caregivers and patients.

Maarge transforms caregiving chaos into clarity through its proprietary CALM methodology (Centralize, Align, Leverage, Maintain), a unique system developed by Maarge to bring structure, alignment, and resilience to modern caregiving. The platform consolidates critical health information into a single, secure hub; aligns families and care providers with shared insights; leverages data for proactive care; and maintains consistency across every stage of treatment. By integrating medication schedules, symptom journals, and care coordination tools, Maarge equips users to communicate effectively with clinicians, advocate for themselves, and reduce the emotional toll of caregiving.

"Caregiving can feel overwhelming when you're trying to keep track of so many details across fragmented healthcare systems," said Uma Subramanian, Founder of Maarge. "As a two-time breast cancer survivor, I experienced firsthand how hard it can be to stay organized, informed, and heard within the healthcare system. Maarge is the tool I wished I had, created to bridge those gaps and empower caregivers and care recipients to take charge of their health journeys with confidence. Our vision is to make healthcare management collaborative, informed, and humane."

As part of our launch, Maarge has partnered with two pivotal mission driven organizations that share our commitment to improving care for individuals and families: Veteran Coalition International (VCI), which supports veterans and their families across the NATO alliance and will leverage Maarge to strengthen post service care; and Cancer CAREpoint, which provides personalized counseling, assistance, and education to cancer patients, survivors, and caregivers. These partnerships reflect the collaborative foundation on which Maarge is built, a foundation further shaped by the experienced leaders guiding its mission.

Maarge is also guided by the expertise of Lauren States, an experienced and industry-recognized technology executive who spent her career at IBM in leadership roles spanning technology, strategy, and transformation. Ms. States currently serves on several public and private boards and brings deep experience in digital innovation, governance, and cybersecurity to Maarge's mission of transforming connected care.

Maarge is now available to families and care recipients seeking a unified approach to care management. The company is actively building partnerships with care organizations, nonprofits, and health systems to expand access to its platform and support the millions of Americans navigating the complexities of chronic illness as well as the stresses of family care.

About Maarge

Maarge is a HIPAA-compliant digital care companion designed to help individuals and families manage care with clarity and confidence. Built on its proprietary CALM methodology (Centralize, Align, Leverage, Maintain), Maarge integrates medication management, symptom tracking, and care coordination into one secure platform. The system delivers real-time evidence and actionable insights that reduce fragmentation, strengthen self-advocacy, and improve collaboration among patients, caregivers, and healthcare providers. Maarge is redefining what connected care can look like.

For more information, visit maarge.com.

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